Measurement & reporting

From a published link to a clearer picture.

Know what was delivered, what changed afterwards and what the evidence actually lets you conclude.

Discuss your reporting needs
01 / LINKAZA

Verify the placement first

Review the article title, content, destination, anchor text and link attributes. Keep the published URL, date and order terms together to make later checks straightforward.

02 / LINKAZA

Read more than one signal

Use your own analytics for referral visits, engagement and conversions. Use Search Console for search clicks, impressions, pages and queries. These answer different questions and each has limitations.

03 / LINKAZA

Separate delivery from performance

Delivery means the article and link were published according to the terms. Performance means what happened later in visits, impressions or conversions. Keep those two judgments separate.

04 / LINKAZA

Review the destination page

If the linked page is slow or does not answer visitor intent, referral value can be wasted. Check engagement, repeated questions and the clarity of the call to action after each campaign.

05 / LINKAZA

Give changes their context

Record content updates, technical changes and seasonal factors during the reporting period. A ranking improvement after publication does not, by itself, establish that the placement caused it or that it will happen again.

Documented publication checksTraffic and engagement measuresDestination-page reviewEvidence with proper context
START WITH THE MARKETPLACE

Choose the publisher before you order.

Compare publishers, prices and placement terms, then submit your order from the Linkaza dashboard.

Create your accountReview publishers and offer terms before ordering